Licensing

APC Kids in a number of deals with broadcasters across Europe and Canada for animated kids’ series KID-E-CATS

APC Kids in a number of deals with broadcasters across Europe and Canada for animated kids’ series KID-E-CATS

Licensing, Uncategorized
APC Kids, the children’s entertainment distribution company of boutique financier and distributor About Premium Content (APC), has entered into a number of new deals with broadcasters across Europe and Canada for its animated kids’ series KID-E-CATS. The deal will see the show, with its endearing kitten characters of Cookie, Pudding and Candy, broadcast on YLE Finland, TG4 in Ireland, TV Puls in Poland, as well as Knowledge Network in Canada. KID-E-CATS tells the story of three kittens: Cookie, Pudding and their kid sister Candy who are forever ready to jump into action with endless enthusiasm and energy. Their imagination also knows no bounds and these kitties are capable of the most absurdly funny problem-solving suggestions. Through life’s little lessons, they learn to look before
Xilam signs a restaurant deal with Grani & Partners S.p.A.

Xilam signs a restaurant deal with Grani & Partners S.p.A.

Licensing
Xilam, the award-winning French animation production company, has signed a deal with Grani & Partners S.p.A. to provide Italian burger and steak house, Old Wild West, with Oggy & the Cockroaches 3D figurines which will be included in their children’s meal options. Brokered by Xilam's Italian licensing agent Discovery Kids, the deal will run from October 2017 and will be available in more than 160 Old Wild West restaurants across Italy. Oggy & the Cockroaches figurines will come in four different varieties and will be based on season 5 (Oggy through the Ages) of the show. Said, Marie-Laure Marchand, SVP Global Consumer Product & Media Distribution Asia-Pacific, USA and UK, “Season 5, the latest season of Oggy & the Cockroaches, is bursting with potential for promoti
Rainbow to light up BLE 2017 with three global hits

Rainbow to light up BLE 2017 with three global hits

Licensing
Content major Rainbow will light up BLE 2017 with three sparkling global hits namely Regal Academy, Maggie & Bianca Fashion Friends and World of Winx, an original series based on global smash-hit Winx Club. Rainbow will also showcase its hotly anticipated new brand 44 Cats – a CGI animation series for young girls and boys that represents something genuinely unique for the pre-school market. Regal Academy is the hilarious, fresh and totally original show that centres on Rose Cinderella, the ordinary girl who found to her amazement that her granny was actually Cinderella! In series one, Rose found herself enrolled in the Regal Academy, the school for fairy tale characters and enjoyed a host of adventures with new friends Hawk SnowWhite, Travis Beast, Joy LeFrog, Astoria Rapunzel and
Splash Entertainment acquires audio-visual rights of Jing-Ju Cats

Splash Entertainment acquires audio-visual rights of Jing-Ju Cats

Licensing
Splash Entertainment has acquired the audio-visual rights of the award-winning Chinese animated series Jing-Ju Cats for all regions outside of Asia and Africa. The series is notable for being one of the first Chinese cartoons to blend the principles of kung-fu and Beijing opera. Jing-Ju Cats consists of 80 x 13 minute episodes and first debuted in China via Toonmax before being broadcast on various channels throughout the region and breaking various ratings records in the region. The series is currently available in both English and Mandarin and will be offered by Splash Entertainment at the MIP Junior and MIPCOM marketplaces. “Since the debut of season one in 2016 on Toonmax, Jing-Ju Cats has literally rewritten the record books in China reaching over 18 per cent market share of t
Rocket Licensing announces expansion plans for licensing campaign of Hotel Transylvania

Rocket Licensing announces expansion plans for licensing campaign of Hotel Transylvania

Licensing
Independent licensing company Rocket Licensing that manages UK licensing for the Hotel Transylvania franchise on behalf of brand owner Sony Pictures Animation, has announced its expansion plans for the franchises’ licensing campaign as the third film is scheduled for release in Summer 2018 and the first season of Hotel Transylvania: The Series that recently released on The Disney Channel. Sony Pictures Consumer Products recently named Jazwares as the global master toy partner for the Hotel Transylvania franchise. For the UK territory, Rocket plans to target a number of categories in the summer-to-Christmas period during and following the film’s launch in 2018 and the continuing platform of the Disney Channel broadcast. Apparel, dress-up, footwear, publishing and back-to-school station
DQ Entertainment appoints number of licensing agents for The Jungle Book

DQ Entertainment appoints number of licensing agents for The Jungle Book

Licensing
DQ Entertainment (DQE), the India-based production and distribution group of repute has appointed a number of new licensing agents for its series The Jungle Book. The Licensing Group (LTG) will exclusively represent licensing and merchandising for the brand in North America. Among the licensees are: CPL, CIMCA, KKTC, Viacom India The fist named will represent the property’s merchandise licensing rights in Latin America and Mexico. Televisa (Mexico) and Globosat (Latin America) are already the broadcast partners for the series in the region. CIMCA will represent the brand for all merchandising and licensing categories in Central America. Additionally, Sinecast Events Turkey has signed on to represent The Jungle Book—along with additional DQE properties Peter Pan and Robin Hood—in Tu
With expansion of licensing biz in Europe in mind, Pink Key Consulting partners with Pan Am

With expansion of licensing biz in Europe in mind, Pink Key Consulting partners with Pan Am

Licensing
With an aim to expand its successful licensing programme in Europe, Pink Key Consulting has partnered with Pan Am. The company enjoys a healthy programme in the US with products as diverse as chocolate and slot machines. It is confident that this success can be replicated by Pink Key in Europe. Pan Am will launch on the Pink Key Consulting stand at Brand Licensing Europe next month with the agency keen to kick off conversations with potential licensees and retailers. Richard Pink, MD of Pink Key Consulting avered, “We are really excited to be taking on Pan Am. It fits brilliantly into our group of brands, there is a huge amount of art available and the potential for product development is fantastic. “We are delighted to have such a cool brand as part of our portfolio,” he added. St
Planeta Junior signs strategic partnership with Zag and Ferrero

Planeta Junior signs strategic partnership with Zag and Ferrero

Licensing
Planeta Junior, leading European children's and youth entertainment company, Zag and Ferrero have signed a worldwide strategic partnership for Miraculous™ Ladybug. The partnership that will cover several countries in Europe and Latin American and it will include Ferrero and Kinder products for children. Simone Fenu, country manager Planeta Junior Italy said, “We are really fulfilled to build a strong relationship with Ferrero. We consider the agreement with Miraculous the first step of a long term Zag collaboration with Ferrero and we are really proud to represent the Zag Heroez portfolio in our countries.” “The first rendering that we have seen of the Miraculous’ products are terrific and we are looking forward to find them on shelf soon. Aligning Miraculous with an industry supe
Nickelodeon & Viacom Consumer Products in a first-of-its-kind partnership with Greene King

Nickelodeon & Viacom Consumer Products in a first-of-its-kind partnership with Greene King

Licensing
Nickelodeon & Viacom Consumer Products have entered into a first-of-its-kind partnership with Greene King that will bring PAW Patrol, SpongeBob SquarePants and JoJo Siwa into the family restaurant brands Hungry Horse and Fayre & Square as well as Wacky Warehouse play centres across the UK. Marianne James, VP commercial partnerships, consumer products and experiences, UK & Ireland Nickelodeon UK, said: “This is the first time that we have embarked on a multi-property partnership with UK restaurant chains and Greene King is the perfect partner. “The properties included ensure that kids of all ages, from toddlers to teens, are catered for in the campaign. From pup parties at Wacky Warehouse to JoJo Siwa-themed arts and crafts, it certainly is going to be an awesome summer,” sh

Mattel partners with WWE to launch girls product line

Licensing
Mattel has partnered with WWE to launch a girls product line that would feature the first-ever fashion dolls and role-play items inspired by WWE’s female stars. The WWE Superstars line will be available exclusively at Toys “R” Us and will be available for pre-order online on July 24. The dolls will launch at Toys “R” Us stores across the US in September. This is the first time that female WWE wrestlers including Nikki and Brie Bella, Sasha Banks, Natalya, Chartlotte Flair, Becky Lynch, Alicia Fox and Eva Marie will have a fashion doll or role-playing line. The launch includes 12″ dolls, role-play items and action figures and is designed to give WWE’s sizeable girl fan base a new way to connect with the brand. The fashion dolls feature multiple fashions while the role-play items inclu