Cuppa Coffee inks development deal with Polybank Designs


Pets Rock


Toronto-based Cuppa Coffee Studios has inked a development deal with UK’s Polybank Designs for Pets Rock, a new animated series based on Polybank’s US$60-million licensing brand that interlocks animal imagery with pop culture.


Following on the footsteps of other popular animated canine-themed series like Taffy
Dog Loves Books and Rocket Dog, the makers of the series hope to capitalise on a new study showing that kids love their pets more than their siblings.


The concept will be unveiled before MIPCOM, which takes place in mid-October.