Key European Platforms Secured in France and Italy’s Super!
Televisa, Pol-ka Producciones and Federation Kids & Family announces the sale of LOVE, DIVINA to leading French broadcaster France Television. Coming on the heels of its acquisition by Super! in Italy. The agreement sees the premium daily drama series secured in two of the most important markets in Europe.
Co-produced by Televisa, Pol-ka Producciones and Federation Kids & Family LOVE, DIVINA features TV and pop star Laura Esquivel. She came to fame in Patito Feo, a Televisa co-production broadcast in more than 40 countries, which became a ratings, licensing and music sensation, with an amazing 5 Platinum and 5 Gold albums.
France Televisions’ Head of Acquisitions Tiphaine de Raguenel commented, “We are delighted to welcome LOVE, DIVINA exclusively on France 4, France Televisions’ family channel. LOVE, DIVINA, and her friends, offer our viewers a positive portrait of a modern, supportive and united family. These values to which France Televisions aspires contribute to an aspirational story that will appeal resonate with kids and parents alike.”
“Our partnership with France Television is a cornerstone of our pan-European strategy, securing key channels one by one, while filling a needed gap in the market,” commented David Michel, Managing Director of Federation Kids & Family. “LOVE DIVINA has a unique creative angle in that it is a drama that works for both tweens/teens and parents audiences, which is a hard genre to find right now.”
LOVE, DIVINA launched on eltrece (Argentina) and Televisa’s digital platform BLIM (Mexico and LatAm) in the first quarter of 2017, with broadcast on Super! (Italy) and all Televisa’s other platforms including Free TV (Mexico) to follow. European rights are managed by Federation and Televisa, and ROW by Televisa.