Guru Studio is pleased to announce the appointment of Rachel Marcus as Development Executive. Rachel joins the Award-winning Canadian studio directly from her position as Digital Content Development Producer at Nickelodeon Networks in New York.
Reporting to Executive Vice President Mary Bredin, Rachel will be responsible for developing all content for the studio, sourcing new IPs, and overseeing strategic positioning. She will work closely with the studio’s creative resources on both domestic and international content.
Rachel joins Guru Studio with extensive experience discovering new talent and innovative IP for both linear and interactive entertainment. While at leading kids network Nickelodeon, Rachel developed new digital games and short form linear content that drove interactive web experiences for Nick.com and Nick Jr.
Frank Falcone, President and Creative Director of Guru Studio, comments, “Rachel gets it. Her traditional and digital development experience is a real strength in the evolving entertainment landscape. We’re looking forward to creating exciting, new, original properties together, and strategically expanding Guru’s IP.”
Rachel adds, “I am genuinely thrilled to be working with Guru Studio because they are such mavericks in the industry, well known for their high standards and award-winning results. I’ve been a big fan of their shows, both on Nickelodeon and elsewhere, so it is truly exciting to be a part of this team.”
Specific responsibilities for the Development Executive include working with artists to source, create and pitch new concepts; researching trends and gaps in the marketplace; meeting with broadcasters to promote content; building relationships between creative and finance partners; and working with the President and EVP to develop new growth strategies. Rachel begins her new role at Guru Studio in Toronto on March 27, 2015.