The International Licensing Industry Merchandiser’s Association (LIMA) has once again recognized the year’s most successful licensed properties and products, which were whittled down from a record 360 entries. The winners were announced at this year’s Licensing Expo, which is currently underway in Las Vegas.
Notable wins include LEGO for Best Character or Toy Brand Licensee in Hard Goods, which took the spot for the second year in a row. In addition, Teenage Mutant Ninja Turtles collected two prizes, for Film, Television or Entertainment Licensee in both the Hard and Soft Goods categories; and Angry Birds from Rovio, received the prize in the new Digital/New Media category.
This year’s winners in the entertainment and toy categories include:
Character or Toy Brand
Best Property of the Year: Monster High (Mattel)
Best Character or Toy Brand Licensee of the Year: Hard Goods – LEGO (LEGO Star Wars)
Best Character or Toy Brand Licensee of the Year: Soft Goods – Junk Food Clothing (for DC Comics Apparel Collection)
Best Property of the Year: Girls Scouts of the USA (Girls Scouts of the USA/The Wildflower Group, LLC)
Best Corporate Brand Licensee of the Year: Bassett Furniture (HGTV HOME Design Studio Only at Bassett)
Best Property of the Year: Angry Birds Star Wars (Rovio Entertainment Ltd & Lucasfilm Ltd)
Best Licensee of the Year: Jazwares (Minecraft Toy Line)
Film, Television, or Entertainment
Best Film, Television, or Entertainment Program of the Year: Duck Dynasty (A+E Networks/Brandgenuity)
Best Film, Television, or Entertainment Licensee of the Year: Hard Goods – Playmates Toys, Inc. (for Teenage Mutant Ninja Turtles Toy Line)
Best Film, Television, or Entertainment Licensee of the Year: Soft Goods – Accessory Innovations (for Teenage Mutant Ninja Turtles 3D Special FX Backpack)
Sports or Sports-Themed Entertainment
Best Sports Property of the Year: WWE (WWE)
Best Sports Licensee of the Year: Junk Food Clothing Co. (for Vintage NFL Collection)
Best Retailer of the Year: Hot Topic (for Doctor Who)
For a complete list of the 2014 Awards nominees, visit the LIMA website www.licensing.org.
Source: Licensing org.