In the run up to Christmas, season 1 of Masha and the Bear, the hit 3D family show from Animaccord will hit UK screens courtesy of Sony Pictures Television Networks’ pre-school channel Tiny Pop. This was revealed by Ink Global.
The eagerly awaited season will debut on December 11 and show each weekday at 07.00 am and 17.00 pm repectively
On weekends, the show will air at 07.00, 11.30 and 17.30 from December 16. Tiny Pop is the latest broadcaster to join Netflix, Cartoonito and Boomerang in showing Masha and the Bear in the UK.
“We are delighted that Tiny Pop will be screening Masha and the Bear season 1,” says INK Group Managing Partner Claus Tømming. “They are a fantastic broadcaster and these peak time slots will ensure that as many people as possible are able to watch Masha’s adventures. The show is already a huge hit in the UK and it’s one of those rare shows that strikes a chord across generations, so there will be fans of all ages excited about tuning into Tiny Pop this Christmas.”
Adds president of Animaccord Vladimir Gorbulya, “We are glad to partner with Sony Pictures Television Networks and that the UK audience will soon see Masha and the Bear on Tiny Pop. We believe that this deal will bring success to both parties. Thanks to everyone for making this happen”
The news also gives a boost to the brand’s licensing programme which features many partners across several categories including Simba as master toy