Tuesday, December 12

Tag: DTC

Entertainment One begins production of a new series of Peppa Pig

Entertainment One begins production of a new series of Peppa Pig

Animation, Licensing
Entertainment One has started the production of a new season of the hit animated pre-school series Peppa Pig. The production is being handled by award-winning studio Astley Baker Davies. The Peppa Pig brand’s popularity dominates even outside of TV as the Peppa Pig: My First Cinema Experience movie fared impressively well at the box office in the UK last April. On the other hand, toy sales of the brand have gone up 12% year-to-date in the same region. The property now boasts of 87 licensees in the UK adding toy partner Character Options as it gets ready to launch its new product  namely Peppa’s Family Home on July 2017. Outside the UK, the series is a leading girls’ pre-school property in the US, Spain, Italy, France, Latin America, Southeast Asia and Australia where the recent theatr