Wednesday, August 15

Tag: Hasbro

Hasbro launches new animated property via YouTube shorts

Hasbro launches new animated property via YouTube shorts

Animation
Following in the footsteps of last year’s Hanazuki, toy company Hasbro has launched another new property through a series of animated YouTube shorts. The company launched the first 5 five-minute episodes last Saturday. The series is Chomp Squad that is an original series aimed at kids aged between 3 and 5 about a group of heroes and their partnered dinosaurs. Hasbro has also released the first batch in Brazilian Portuguese, French, German, Latin American Spanish, and European Spanish. New episodes are uploaded every Friday morning at 10am (eastern).  Chomp Squad has been produced by Hasbro Studios, brought to life by Huminah Huminah Animation, a Canadian studio with offices in Dartmouth, Nova Scotia and Hamilton, Ontario. The first season of the show is set to go on for  25 episodes
Hasbro Studios unveils its production slate of 2018-19

Hasbro Studios unveils its production slate of 2018-19

Studio
Hasbro Studios has revealed its production slate of 2018-2019 in which there are a bunch of exciting new reveals. While existing favourites will get a makeover, there’s something totally new. We start off with additional content for shows that have already launched. They are My Little Pony: Friendship is Magic’s eighth season. This will feature 26 new episodes. Next is My Little Pony: Equestria Girls. This will get two new 44-minute TV specials. And the last is Hanazuki: Full of Treasures’ second season which will consist of 16 new episodes. Now, let’s tell you about a slate of new shows that starts off with the adorable world of Littlest Pet Shop. It was earlier reported of an all-new series from Hasbro’s Boulder Media studio, but it appears the show has undergone a name change
Hasbro lists its list of productions for 2018

Hasbro lists its list of productions for 2018

Studio
Hasbro Studios has made open its 2018-2019 production slate and there one can find that there are a bunch of exciting new reveals. Existing favourites are getting a new coat of paint and there’s even something totally new. Let’s see what these are: They are the eighth season of My Little Pony: Friendship that will feature 26 new episodes. Secondly, My Little Pony: Equestria Girls will have two new 44-minute TV specials and lastly the second season of Hanazuki: Full of Treasures which will include 16 new episodes. Now, lest go on to a slate of new shows starting off with the adorable world of Littlest Pet Shop. Though it was earlier announced that  there would be an all-new series from Hasbro’s Boulder Media studio, but it appears the show has undergone a name change and will now be k
Paramount and Hasbro films to release in 4 months difference in 2020

Paramount and Hasbro films to release in 4 months difference in 2020

Studio
Paramount Pictures has pushed back the release date of the third edition of SpongeBob SquarePants to July 31, 2020 from the original release date August 2, 2019.  This  besides Hasbro toy and game-inspired G.I. Joe  releasing in theaters  on March 27, 2020. Paramount has also slated Micronauts for October 16, 2020 against an untitled Hasbro film to release on October 1, 2021. Tabletop gaming fans can look forward to a new Dungeons & Dragons adaptation out on July 23, 2021. Hopefully, this venture will turn out better than the 2000 attempt. It has been confirmed that Warner Bros. is no longer developing their D&D project. Earlier this month, Paramount also dated its remake of Stephen King’s Pet Sematary giving it a darkly appropriate Easter weekend release on April 19. 2018.
Hasbro joins Amazon Echo’s growing content lineup

Hasbro joins Amazon Echo’s growing content lineup

Technology
With the launch of Trivial Pursuit Tap, Hasbro has joined Amazon Echo’s growing content lineup. The interactive game uses Echo Buttons, a US$20 standalone offering that combines voice assistant Amazon Alexa with an Echo device and lets gamers use illuminated buttons to compete in web-connected multi-player or single player competitions. Trivial Pursuit Tap uses ‘buzzers’ that lets players compete with friends and answer questions from one of six categories. The buttons will light up and assign different colors for each player. (Up to four buttons can be connected to a compatible Echo device.) Available initially in the US, the UK and Germany, Trivial Pursuit Tap is the first major board game to be adapted for Alexa with Echo Buttons capabilities. The app is free to download for user
Hasbro bids to take over Mattel

Hasbro bids to take over Mattel

Toys and Games
If reports are true, Hasbro has made a bid to take over its main rival Mattel in a deal that would bring together two of the world’s biggest toy manufacturers. The news comes on the heels of the bankruptcy of Toys ‘R’ Us as the industry struggles with both online competition and dwindling demand for traditional toys. Thanks to licensing deals with Disney along with their film franchises at Paramount Pictures like Transformers and G.I. Joe, Hasbro has leveraged a Hollywood presence and turned it into fuel for toy sales which has succeeded.Their total value stands at $11.4 billion which is more than twice that of Mattel at $4.8 billion. The Wall Street Journal broke the news about the talks and the two companies have issued responses saying they do not comment on rumors or speculation.
Paramount expands relationship with Hasbro

Paramount expands relationship with Hasbro

Animation
In a new five-year exclusive deal that will see both the companies collaborate on live-action and animated films based on Hasbro brands as well as original content, Paramount Pictures has expanded its existing relationship with Hasbro. The new deal comes following a 7 per cent increase in Hasbro’s Q3 revenue and net earnings and the announcement of the second-ever HASCON fan convention. While terms of the transaction is under wraps, Paramount and Hasbro will co-finance projects including TV programming at various levels of investment. The Studio will handle worldwide distribution over the course of the deal. Hasbro’s film label Allspark Pictures, led by newly appointed president Greg Mooradian and Allspark Animation, under the leadership of Hasbro’s Meghan McCarthy, will work alongs
Hasbro to hold second HASCON in September 2019

Hasbro to hold second HASCON in September 2019

Events
Happy with the inaugural HASCON last month, Hasbro has decided to hold its second HASCON FANmily event  in September 2019 in Providence, Rhode Island. Following in the footsteps of popular entertainment gatherings like Comic-Con and Disney’s D23 Expo, last month’s three-day event HASCON) featured Hasbro stars including Transformers actor Mark Wahlberg, Marvel comics legend Stan Lee, sports YouTube group Dude Perfect and Guardians of the Galaxy director James Gunn. Attendees at the 2017 event were privy to hands-on brand experiences, meet-and-greets, sneak peeks, concerts, exclusive reveals and movie-themed panels. News of HASCON’s 2019 return comes a week after Hasbro revealed its revenue rose 7% in Q3, mostly led by momentum in the gaming category. The first HASCON featured iconic br
Transformers: Titans Return to launch in the US on November 14

Transformers: Titans Return to launch in the US on November 14

VFX
Here’s good news for the fans of Prime Wars. The second entry in the trilogy is almost here! Machinima and Hasbro have announced that Transformers: Titans Return, their web-series distributed on go90 in the United States and YouTube internationally will launch on November 14th. The 10 eleven-minute episode series stars Peter Cullen, Jason David Frank, Judd Nelson and a host of other actors as the story follows right where last year’s Transformers: Combiner Wars animated series ended. Picking up right where the destruction of the Combiner Wars left off, this one takes the action of the Prime Wars Trilogy to new heights and features return appearances from many fan favourite characters of Transformers. It also introduces new Autobots and Decepticons. In the series, enormous Transform
Hasbro’s My Little Pony ideal for Intl. Friendship day

Hasbro’s My Little Pony ideal for Intl. Friendship day

Events
With more than 30 years of promoting kindness and acceptance under its belt, Hasbro’s My Little Pony franchise is the perfect fit for the International Day of Friendship. The holiday was celebrated Sunday, July 30 that was marked by the release of special videos, on-the-ground events and digital extensions from the Pony-verse. “Friendship transcends age, gender, geography and background,” said Tyla Bucher, VP Franchise Lead for My Little Pony at Hasbro. “As we work to celebrate friendship across every aspect of the My Little Pony brand, we’re proud to continue to support and celebrate the International Day of Friendship. We hope this program brings people together as they are reminded of how special and important friendship is to everyone around the globe.” To celebrate the big day,