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International production company Not To Scale along with directors Ralph Karam, Gustavo Karam and Juan Manuel Freire and agency BBH London has launched a domestic violence campaign for British charity Refuge. All of them helped fund the short film which is set to British signer Frances’ popular single Grow. The film seeks to raise awareness of domestic violence and let young women know they are not alone. The film will enable Refuge to let young women know they’re not alone, without any media spend. The film follows the daily routine of an increasingly invisible young woman, Melanie, who is experiencing domestic violence behind closed doors and who feels that no one is there to support her, or can even see her. As the film progresses an increasingly isolated Melanie encounters a chara

Production company Not To Scale has signed its roster multidisciplinary director Drew Lightfoot to represent it in the US, UK and Europe. The award-winning Canadian helmer, craftsman and animator has earlier worked on projects ranging from commercials and music videos to TV shows and feature films. “Drew is a great addition to the Not To Scale family. His strong live-action work supported by an animation background makes him an amazing asset for any project,” observed Eve Strickman, EP at Not To Scale, New York. “He can tackle projects from so many different angles, and is always a pleasure to work with. We are excited to have him on board,” he added. A young recruit to the artform, Lightfoot began making LEGO animations in his basement when he was just 10. This lead him into

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Not To Scale launches domestic violence campaign

Not To Scale signs Drew Lightfoot to represent it in the US, UK and Europe