Tag: Sony Animation

Rocket Licensing announces expansion plans for licensing campaign of Hotel Transylvania

Rocket Licensing announces expansion plans for licensing campaign of Hotel Transylvania

Licensing
Independent licensing company Rocket Licensing that manages UK licensing for the Hotel Transylvania franchise on behalf of brand owner Sony Pictures Animation, has announced its expansion plans for the franchises’ licensing campaign as the third film is scheduled for release in Summer 2018 and the first season of Hotel Transylvania: The Series that recently released on The Disney Channel. Sony Pictures Consumer Products recently named Jazwares as the global master toy partner for the Hotel Transylvania franchise. For the UK territory, Rocket plans to target a number of categories in the summer-to-Christmas period during and following the film’s launch in 2018 and the continuing platform of the Disney Channel broadcast. Apparel, dress-up, footwear, publishing and back-to-school station