Vikram Bhatt to launch his own channel soon


In his zest to go digital, filmmaker Vikram Bhatt has gone digital. In keeping with the times, he now owns his online video channel, called VB On The Web. The channel will be launched on January 27, his birthday.

Talking about his role in the new venture, he informs, “I have been trying something for a while and eventually, I found like-minded people in a company called Culture Machine. They are one of the biggest digital companies in India. They will take care of the marketing while I handle the content and creatives.”

Vikram Bhatt

 “The first product we launch is a series called Maaya. It’s on BDSM (a variety of erotic practices involving bondage, discipline, domination, submission, sadism and masochism). It’s the story of a housewife who goes in search of her sexual fantasies. BDSM is like Fifty Shades Of Grey, but it’s totally different. I just say Fifty Shades… so people understand what I am saying,” he continues

When asked if the content on the channel will be varied. “We will also put out love stories, thrillers and historical dramas. At the launch, I also intend to reveal all the posters of the shows that I am doing,” he informs.